Experience on Demand

Cross-Style Diversity in Selling


Every team needs its individual members to respect the team diversity; this is critical to achieving optimum results from the team and leads to a more inspired set of Values, Mission, and Vision critical to that team's success.

Diversity comes in many different forms: Personality Style (i.e., Myers Briggs), Culture, Generation, Race, and Gender. The foundational form of diversity is Personality Style. The EOD Business Development Practice has expertise in using Myers Briggs to assess the individual Personality Style of team members and helping the team use its diversity to achieve optimum results.

The seller and buyer need to respect each other's differences to achieve their optimal outcome. EOD can teach your Business Development personnel how to assess their Personality Style and their buyer's so that the sales person can adapt their style to fit with their buyer's style and more readily make their sale.